About Us

Our Story

Obee Fishing Co. was born out of a love for fishing and a desire to create baits that outperform the rest.  Our journey began with a simple idea: to provide anglers with soft plastic baits that catch and keep catching fish.  Today, we are proud to say that our dedication to this vision has led us to become a trusted name in the fishing community.

Quality Above All Else

At Obee Fishing Co., quality is our guiding principle.  We understand that successful fishing adventures require baits that are not only effective but also durable and have great action.  That's why we use only the highest quality materials in every bait we produce.  Each lure is carefully crafted to withstand the rigors of real-world fishing, ensuring that you can rely on our products trip after trip.