Hard & Soft Baits
Discover a wide variety of hard and soft baits to attract your next big catch. This collection includes high-performing lures from top brands, designed to mimic the natural movement of prey. Whether you're fishing in freshwater or saltwater, find the right bait to enhance your fishing success and make every cast count.
Filters
Williamson Kensaki 120 Jig - 5.25" - 4.25oz - UV Chartreuse Glow Zebra
WilliamsonKensaki 120 Jig - 5.25" - 4.25oz - UV Chartreuse Glow ZebraThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get d...
View full detailsWilliamson Kensaki 220 Jig - 6.75" - 7-3/4oz - Chartreuse Blink
WilliamsonKensaki 220 Jig - 6.75" - 7-3/4oz - Chartreuse BlinkThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get deep. T...
View full detailsWilliamson Kensaki 220 Jig - 6.75" - 7-3/4oz - Candy Floss
WilliamsonKensaki 220 Jig - 6.75" - 7-3/4oz - Candy FlossThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get deep. The "i...
View full detailsWilliamson Kensaki 220 Jig - 6.75" - 7-3/4oz - Mack Daddy
WilliamsonKensaki 220 Jig - 6.75" - 7-3/4oz - Mack DaddyThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get deep. The "in...
View full detailsWilliamson Vortex Speed 200 Jig - 6.25" - 7oz - Black/Purple
WilliamsonVortex® Speed 200 Jig - 6.25" - 7oz - Black/PurpleThe Williamson Vortex® Speed Jig is one of the most innovative and versatile jigs on the market t...
View full detailsWilliamson Vortex Speed 200 Jig - 6.25" - 7oz - Black Silver
WilliamsonVortex® Speed 200 Jig - 6.25" - 7oz - Black SilverThe Williamson Vortex® Speed Jig is one of the most innovative and versatile jigs on the market t...
View full detailsWilliamson Kensaki 170 Jig - 6" - 6oz - UV Chartreuse Glow Zebra
WilliamsonKensaki 170 Jig - 6" - 6oz - UV Chartreuse Glow ZebraThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get deep. T...
View full detailsWilliamson Kensaki 170 Jig - 6" - 6oz - UV Green Sardine Zebra
WilliamsonKensaki 170 Jig - 6" - 6oz - UV Green Sardine ZebraThe asymmetrical Kensaki cuts water fast with its knife-tip design, allowing it to get deep. The...
View full detailsWilliamson Tuna Catcher Rigged 5 - 5.5" - Monte Carlo
WilliamsonTuna Catcher Rigged 5 - 5.5" - Monte CarloFeatures an acrylic bullet head that holds its troll up to 9 knots. A great addition to our perennial fa...
View full detailsWilliamson Tuna Catcher Rigged 5 - 5.5" - Slushy
WilliamsonTuna Catcher Rigged 5 - 5.5" - SlushyFeatures an acrylic bullet head that holds its troll up to 9 knots. A great addition to our perennial favorit...
View full detailsWilliamson Tuna Catcher Rigged 5 - 5.5" - Candy Floss
WilliamsonTuna Catcher Rigged 5 - 5.5" - Candy FlossFeatures an acrylic bullet head that holds its troll up to 9 knots. A great addition to our perennial fa...
View full detailsWilliamson Tuna Catcher Rigged 5 - 5.5" - Skipjack
WilliamsonTuna Catcher Rigged 5 - 5.5" - SkipjackFeatures an acrylic bullet head that holds its troll up to 9 knots. A great addition to our perennial favor...
View full detailsWilliamson Tuna Catcher Rigged 5 - 5.5" - Mahi
WilliamsonTuna Catcher Rigged 5 - 5.5" - MahiFeatures an acrylic bullet head that holds its troll up to 9 knots. A great addition to our perennial favorite ...
View full detailsWilliamson Tuna Catcher Rigged 5 - 5.5" - Black Knight
WilliamsonTuna Catcher Rigged 5 - 5.5" - Black KnightFeatures an acrylic bullet head that holds its troll up to 9 knots. A great addition to our perennial f...
View full detailsWilliamson Koika 200 Jig - 5" - 7oz - Silver Pink Purple
WilliamsonKoika 200 Jig - 5" - 7oz - Silver Pink PurpleKoika is asymmetric in design with center balancing to create the perfect fluttering or falling action...
View full detailsWilliamson Koika 200 Jig - 5" - 7oz - Black Purple Blue
WilliamsonKoika 200 Jig - 5" - 7oz - Black Purple BlueKoika is asymmetric in design with center balancing to create the perfect fluttering or falling action,...
View full detailsWilliamson High-Speed Tuna Catcher Rigged 8 - 8" - Dark Knight
WilliamsonHigh-Speed Tuna Catcher Rigged 8 - 8" - Dark KnightThe Williamson High-Speed Tuna Catcher Rigger is an 8-inch rigged innovation designed to elevat...
View full detailsWilliamson Big Game Catcher 8 - 8.25" - Slushy
WilliamsonBig Game Catcher 8 - 8.25" - SlushyThis heavy-duty 8" trolling jig features a concave pusher head face that works an erratic swimming action to el...
View full detailsWilliamson High-Speed Tuna Catcher Rigged 8 - 8" - Rasta
WilliamsonHigh-Speed Tuna Catcher Rigged 8 - 8" - RastaThe Williamson High-Speed Tuna Catcher Rigger is an 8-inch rigged innovation designed to elevate your...
View full detailsWilliamson Big Game Catcher 8 - 8.25" - Black Knight
WilliamsonBig Game Catcher 8 - 8.25" - Black KnightThis heavy-duty 8" trolling jig features a concave pusher head face that works an erratic swimming action...
View full detailsWilliamson High-Speed Tuna Catcher Rigged 7 - 7.5" - Slushy
WilliamsonHigh-Speed Tuna Catcher Rigged 7 - 7.5" - SlushyDiscover the edge you need on the water with the Williamson High-Speed Tuna Catcher Lure. Crafted ...
View full detailsWiliamson High-Speed Tuna Catcher Rigged 7 - 7.5" - Candy Floss
WilliamsonHigh-Speed Tuna Catcher Rigged 7 - 7.5" - Candy FlossDiscover the edge you need on the water with the Williamson High-Speed Tuna Catcher Lure. Cra...
View full detailsWilliamson High-Speed Tuna Catcher Rigged 7 - 7.5" - Mahi
WilliamsonHigh-Speed Tuna Catcher Rigged 7 - 7.5" - MahiDiscover the edge you need on the water with the Williamson High-Speed Tuna Catcher Lure. Crafted fo...
View full detailsWilliamson High-Speed Tuna Catcher Rigged 8 - 8" - Skipjack
WilliamsonHigh-Speed Tuna Catcher Rigged 8 - 8" - SkipjackThe Williamson High-Speed Tuna Catcher Rigger is an 8-inch rigged innovation designed to elevate y...
View full details